The world has never been more connected. Making things convenient for customers is a must—but businesses should have seamless, effective commerce solutions, too. Building a unified commerce offering focused on payments could make both a reality.
One road, many touchpoints
The first step is to look at the wider picture and get a good idea of what your customers expect. Let’s look at the retail industry as an example.
Sophie, our shopper, is based in the UK. She’s a big fan of a U.S. brand and browses their products online regularly. Though the brand has a physical store in the U.K., she prefers to order and pay for products online and have them delivered to her house.
These are not unrealistic expectations for shoppers anymore. But for businesses, that’s a lot of systems that need to work together quickly, accurately, and effectively. Making this happen doesn’t have to be a headache.
Unified commerce can bring all this—and more—together seamlessly for your customers and your business.
The payment moment can bring it all together
Let’s go back to Sophie’s shopping experience and a moment where the whole thing could either fall apart or deliver pure joy: payment.
Sophie is browsing a U.S. business from the U.K. The company’s website needs to be able to accommodate purchases and deliveries from across the globe. And they need to be able to accept and process a global array of payment methods—securely.
With a flexible unified commerce solution, like the one from Visa Acceptance Solutions, you can plug into the right acquirers and processors across the world to serve your customers where they are.
So Sophie can pay for the product on the brand’s website using her U.K. credit card and, a few days later, she’s delighted to have her purchase delivered to her house.
The joy of payments—whichever side you’re on
With unified commerce, businesses get a seamless experience, too. Thanks to our modular platform, every component is designed to work together smoothly, and you can add more components when you need them.
Start your unified journey
Unified commerce uses payment as the key moment to deliver an experience that’s complete and convenient for customers and concise and flexible for businesses.
Find how our unified commerce solution can help you prioritize convenience.
1 As of April 2023.
Disclaimer: These materials, best practice and recommendations are provided for informational purposes only and should not be relied upon for marketing, legal, regulatory or other advice. You should independently evaluate all content, materials, and recommendations in light of your specific organizational needs, operations, and policies, as well as any applicable laws and regulations. Cybersource is not responsible for your use of these materials, including errors of any kind, or any assumptions or conclusions you might draw from their use.