Cybersource hedging the competition as global gateway headliner

With so many global payment gateways gaining momentum in the payments industry, it’s hard to know which payment solution your business needs to thrive. Each one offers different features and solutions that process different amounts of transaction volumes, payment types, and verticals served. In The Strawhecker Group’s (TSG) 2024 Payment Gateway Directory, dozens of payment gateways are analyzed based off their transaction volume, fees, vertical market penetration, payment methods, infrastructure, and more. This repository is replete with knowledge to help you determine your payment gateway of choice and to compare it against what others are offering (or not offering).

Payment gateways provide a secure, efficient, and convenient way for merchants to handle online transactions, which can simultaneously boost business operations and overall customer experience. When researching a payment gateway, a good rule of thumb is to evaluate its available capabilities with your business strategy and goals—does it provide the global reach your business needs? Can it process transactions securely and when needed? Can it easily integrate with eCommerce platforms, shopping carts, or accounting software? Do its automation capabilities fit your needs for authorization and payment processing? TSG’s report outlines these areas to help you make the best decision for your business, and Cybersource stands out as a payment gateway that can support any business in whatever stage of growth you find yourself in, from startups to enterprise businesses and everything in between.

With over 400 completed market intelligence analyses on the global payments landscape, ~4 million card-accepting merchants in TSG’s AI analytics platform, and 40+ of the top 50 merchant acquirers served, TSG’s knowledge of the payments industry is established and robust. In its analysis, TSG evaluated more than 120 gateways and over 6,900 data points to compile snapshots of the biggest and best payment gateways to help businesses of all types, including small- and medium-sized businesses to commercial-sized businesses.

For Cybersource, a few major trends stood out, including:

• Vertical market penetration: Cybersource covers 27/27 of the verticals reviewed, including retail, airlines, construction, healthcare, and insurance, to name a few. Competitors lag far behind, covering only a few of these verticals.
• Client targets: Cybersource serves multiple client types, from fintechs to merchants to acquirers and banks. This opens many opportunities for your business to serve the clients you want, how you want.
• Payment methods: Of the 10 payment methods assessed, Cybersource accepts all of them, from traditional schemes to buy now, pay later (BNPL) to debit, ACH, PayPal, and more.
• Transaction entry mode: Card-present, card-not-present (CNP), and mCommerce (e.g., smartphones, mobile wallets, etc.) are all covered by Cybersource. These payment functionalities are critical in modern-day transacting.
   

When it comes to creating a smooth and frictionless payment experience for your customers, choice matters. Understanding what your payment gateway does (or does not) offer should be an integral part of your business strategy. Collaborating with a strong provider in payments can make business easy for you and even easier for your customers.

Payments can be complicated—but your gateway doesn’t need to be. With the Visa Acceptance Platform, your payments are open, meaning you can build application-specific solutions by connecting and integrating services and applications to add value to your payments. Let’s kick off 2025 together by strengthening your business and simplifying payments your way.